SEPHORA: Influencer Marketing Case Study
See how Lefty helped SEPHORA Collection achieve a +1013% ROI on TikTok with micro and macro influencers.
See how Lefty helped SEPHORA Collection achieve a +1013% ROI on TikTok with micro and macro influencers.
The e-commerce landscape is evolving unprecedentedly, propelled by cutting-edge technologies that promise to redefine how brands engage with their customers. At the forefront of this digital transformation stands Artificial Intelligence (AI), a game-changing force that is reshaping the very fabric of online shopping.
Want to break into the Chinese market? Here's everything you need to know about influencer marketing in China, from finding the right influencers to creating successful campaigns.
Discover the most effective marketing for upscale hotels with our comprehensive analysis of celebrity endorsements and influencer collaborations tailored to enhance your visibility and guest loyalty.
How the surging popularity of Thai dramas reshaped luxury brand marketing and propelled local celebrities to stardom within a mere three years.
The Autumn/Winter 2024 season hit over half a billion in media value. What were the most impactful moments?
A Guide to Success in the Digital Era
In the competitive realm of e-commerce, achieving optimal conversion rates necessitates a holistic strategy beyond mere influencer marketing, as discussed in this guide offering 20 expert tips to enhance conversions, website performance, and profitability.
Discover the brands and influencers who made a significant impact and generated the highest EMV across Autumn/Winter 24 Fashion Weeks.